Artful Transformations.

When Canberra-based artist, Sue Kelley, got in touch with me about creating the logo and branding for her new business Artful Transformations, I jumped at the chance.

Through Artful Transformations, Sue takes unwanted waste and transforms it into colourful, unique and unexpected home and garden decorations.

With full trust from Sue, I crafted a bright and energetic visual identity featuring a custom logo suite, brand guide and business card design that communicates the handcrafted, playful and upcycling nature of her artistry.